Receives Chancellor’s Award for Excellence in Scholarship and Creative Activities
Dr. Jassawalla檚 career at 第一吃瓜网 spans 21 yearsand includes an impressive record of scholarly publication including 30 refereed articlesand five invited publications.
She has researched and written about product innovation, new product teams, cross-cultural issues such as conflict and repatriation of managers, dynamics of student teams,and most recently, on how brands operation in today檚 world of social media.The caliberof the findings and their implications is recognized by top journals (business and non-business related) publishing her work.